An SSR Favorite from the Archives: 3 Ways Technology is Enhancing the Attendee Experience
Apr 02, 2015 by DeDe Mulligan

 

When an attendee walks into a meeting space, they have certain assumptions about what should be available to them based on their experience at home and work. In their home, they probably have lightning fast Wi-Fi, a large HDTV and Blu-Ray system with surround sound, and a smartphone with a multitude of apps loaded on it. A Facebook post or tweet is just a click away. Photos are taken with ease and uploaded instantaneously.

At work, the Wi-Fi network might be a little slower, but it is still pretty quick. Emails, social media, and internal meetings are fast-paced and intention driven. Everyone is busy, busy, busy. And this visual stimulation is just going to continue to increase with the broad application of 3D technology and innovative interactive technology tool rentals.

Andrea Sullivan, President of BrainStrength Systems said, “Young people today have different brain wiring than older people who used different technologies that were dominate in earlier decades. For instance, older generations who are used to print media read from left to right and top to bottom, while younger people, who are used to reading screens, pick out boxes and colors, and bounce around the viewing area with their eyes to absorb information.”

How can event meeting services organizations integrate technology better into a live meeting? Here are 3 things to consider at your next event:
  1. The lifespan of a meeting has changed. For many years, planners mailed and emailed invitations to their events directly to potential attendees. They usually had a 2nd or 3rd mailing, followed by a telephone call. Once the event was over and the post-event analysis completed, most planners took a few days off and didn’t give that meeting another thought until the planning began for the following year’s conference.This is not the way of the world any longer. Attendees no longer want direct mail and younger attendees don’t even check their email accounts. They want to know who is coming to the event and have an online community to connect with others, before, during, and after the event. Facebook friends, LinkedIn connections, and Twitter followers are the way attendees connect and stay connected.
  2. Sound and lighting rentals are extremely important. Sound and light set the mood for the meeting. Most attendees want to “feel” something when they go to a conference. They want to be moved in someway. No better way to do this than through a stimulating and welcoming environment with staging, lighting, sound, and displays, such as computer kiosks, that compel the attendee to take notice.
  3. AV and IT are converging. In order to have interactive technology tool rentals work well in the meeting environment, the right equipment needs to be synced with a fast, robust, and secure Wi-Fi network. Many venues offer Wi-Fi access, but it isn’t going to meet the needs of 1,000 attendees due to limited access points and bandwidth. Renting a Wi-Fi network array can boost the bandwidth significantly and can be obtained through SmartSource Remtals

Give your attendees that “living room” feeling with LCD and LED TV rentals, innovative sound and lighting options, and state-of-the-art AV technology.

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