Touchscreen Technology Demystified: Kiosks, Tablets, or Smartphones?
Nov 07, 2011 by DeDe Mulligan
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Are you going to rent touchscreen technology for your next event? Wondering which technology platform will bring more value to your attendees, exhibitors, and sponsors? Lets demystify the different technologies by explaining what they are and how you can use each of them at your next meeting or event.

The 3 different types of touch screen devices are:

  1. Touch Panel Kiosk
  2. Touchscreen computer, such as an iPad or Tablet PC or
  3. Touchscreen smartphone, such as an Android or iPhone

TOUCH PANEL KIOSK

These type of computer kiosks are locked standalone units that contain a PC and monitor. Sometimes they will have a printer on the kiosk stand or a card reader. They are most often used in public areas, such as a hotel lobby, exhibit hall, or meeting hallway. Kiosks bring color, video, and photos to the user, thus bringing the meeting, exhibitors, speakers, and sponsors to life. Kiosks can be used in the following areas:

  • Digital Signage
  • Meeting Agendas
  • Event PowerPoint Presentations
  • Speaker Profiles and Videos
  • Up-to-the-Minute Event Information
  • Sponsorship Information
  • Self Check-in for Conferences
  • Information about Product or Services
  • Gaming
  • Pre- and Post- Product Launching Event Information
  • Poll Attendees about Conference

Touch Panel Kiosks are simple, functional, and provide a plethora of sponsorship opportunities to the event organizer.

TOUCHSCREEN PC: iPad or Tablet PC

Today, there are many tablet brands to choose from (Apple, HP, Motorola, Blackberry, Samsung, to name a few) but the choice of platform is going to depend on what applications you are going to use for your event. Tablets are small, lightweight, and require no keyboard, mouse, or pen. They all have Wi-Fi capabilities and can be used with a printer or keyboard. Here are some of the uses for this technology:

  • Registering Attendees at Conference
  • Handouts and conference materials 
  • Allow participants to take notes and email to their work computer
  • Polling
  • Questions for the Speaker
  • Social media, such as Twitter, Facebook, and LinkedIn
  • Handheld Kiosks for Exhibitors
  • Getting last minute changes out to attendees about the event

TOUCHSCREEN SMARTPHONES: iPhone or Android

Phones like the iPhone and Android are becoming more and more common these days. However, according to the Pew Research Center’s Pew Internet Project, 35% of American adults own smartphones, as of July 2011. Of those owners, 35% use an Android device and 24% use an iPhone. 

The problem in the meeting industry is in order to run an application, all attendees need a smartphone and the same application needs to run on multiple platforms. The Nielson Company estimates that only 50% of all US adults will own smartphones by the end of 2011. They can be used in events in the following ways:

  • Email information to participants, such as event updates
  • Send speaker questions 
  • Tweet about event

AV Event Solutions, a California meeting equipment organization is ready to provide you with the right touchscreen technology for your next product launch, trade show, conference, or corporate event. Give them a call today!

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