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Getting the Most Out of Audience Response Systems
Jan 19, 2016 by
With Today’s technology, everything is about “instant.” We access information instantly, communicate in a flash anywhere in the world, and we can find out in real time what our audience is thinking and what they care about. Tapping into that “instant” ability is part of creating and running a successful trade show, conference, or corporate event. If you are running or presenting at an event, you are always looking for ways to boost attendee engagement and audience participation. Audie...
Tech to Tweak your Corporate Culture
Jan 14, 2016 by
Corporate culture helps define a business, and employee habits and attitudes are at the heart of every work environment. For businesses, new technology can be used to bring fresh mindsets into a work community—helping to keep employees engaged, energized, and effective! Tech Initiatives to Keep your Work Community Modern and Dynamic! According to an interview with Molly Graham at Facebook, "a new philosophy is emerging in business and today's young workers are driving a change in corporate c...
Trade Show Booth Technology Tips for 2016
Jan 12, 2016 by
With 2016 now upon us, it’s time to take a look at tech ideas and tips that you can use for your trade show booth to get the most engagement and best ROI this year. You may, or may not, already know which industry shows you will be attending this year. But even if you haven’t made your final list yet, the most important thing you can ask yourself before you commit to any booth design, or technology, is this: What technology did you use last year in your exhibits and how did it work for you...
Are RFID Privacy Concerns Valid?
Jan 07, 2016 by
The Short Answer: Maybe   The world of Radio Frequency Identification or RFID is here and now. Whether you use this technology with your credit card (the chip), at DisneyWorld (those MagicBands) or at an event to check in, register continuing education units or provide information to a trade show vendor, RFID technology is going to continue to grow as a tool to share vital information. But the ever ominous questions are: What about the data stored on the chip? Is it private? The answer ...
Technology for Exhibits
Jan 05, 2016 by
For museums, exhibitions, showrooms, trade shows, product launches, and marketing campaigns, exhibits are a way to draw visitors into a fresh world of experiences, ideas, and information. Naturally, technology is paving new ground—enhancing the viewer’s involvement with a subject, product, or idea. Exhibits have been a stimulating event  since the dawn of recorded history; for thousands of years, humans have created opportunities “to collect, preserve, interpret, and display items of art...
What in the World is Li-Fi?
Dec 30, 2015 by
More Than 100 Times Faster Than Wi-Fi Li-Fi is a wireless technology that transmits data through the use of Visible Light Communication (VLC). Last month, researchers at the University of Oxford achieve bi-directional speeds of 224 gigabits per second or in layman’s terms, the ability to download 18 movies in one second. Because the data transmission is so fast, the flickering of the light cannot be detected by the human eye. Now, this same group of scientists has taken this test one step fu...
Tech Rentals for POP-UP Events!
Dec 29, 2015 by
Pop-up events and pop-up retail are growing in popularity—for good reason! The new economical focus on small business and business expansion has led to a rise in temporary business locations—often as part of a greater area event or promotion such as: Festivals Downtown initiatives Citywide events Expos Brand “experiences” Temporary exhibitions Art installations Pop-up museums Pop-up retail has emerged as the antidote to stale shopping malls. By creating a limited time opportuni...
Technology for Video Games and Gaming Conferences
Dec 24, 2015 by
Creating a successful gaming conference requires not only the same level of management and innovation as any other tradeshow, it also requires an even greater emphasis on technology. As you are no doubt aware, advances in technology are taking place in all areas of our lives, and clearly the gaming world is no exception. When you are in the business of gaming, whether you’re creating video games or are a gaming event manager, you know you have to have access to the most advanced processors, ...
The New Sales Cycle
Dec 22, 2015 by
As Sales teams know, consumers are now more educated than ever before, due to the enormous amount of information available to them; they hold new keys and have a new empowerment. Due to user-generated content, buyers are now extremely educated (if they choose to be) about the price, value, sourcing, and competitor offerings for any purchase they intend to make—whether for goods or services. How does this affect the sales cycle? According to a New Aberdeen study, when participants were asked a...
Sound Shower Update: A Case Study
Dec 17, 2015 by
Turnkey Solution for Onsite Needs As meeting coordinators were planning the UnitedHealth Group Annual Meeting in New York City last year, they realized there was going to be a problem with containing noise levels on the floor. The planners identified eight specific locations within the general assembly where they wanted the 500-1,000 attendees to clearly view, hear and understand the unique UnitedHealth Care product offerings at each station. Sound showers were identified to be the best solut...
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