May 11, 2021 by SmartSource
Like many event planners, you still may be recovering from the quick transition from in-person to virtual events. The move back to face-to-face meetings doesn’t need to be such a jolt, especially since you can take the best parts of virtual events with you. Here are some things to think about as your in-person + virtual (hybrid) event takes shape. First, define hybrid. The term "hybrid" is broad. A 50,000 person in-person conference with just one remote speaker or visitor is a hybrid ev...

Apr 06, 2021 by SmartSource
Tips and Tricks for Presenting Virtually Let’s face it, a lot has changed within the past year, and knowing how to present yourself in an online meeting can mean being more aware of your personal style, as well as your environment. In our recent webinar, The 2021 Partner Imperative: 5 Reasons Why DIY Events Won’t Cut It This Year, our panelists provided tips and tricks to help keep your presenters looking, feeling, and sounding flawless. Stand Up and Be Seen First, for everyone’s ...

Mar 11, 2021 by SmartSource
Providing ROI for exhibitors and sponsors is hard, and many feel they are not getting the same value in the virtual space. Everyone started out by trying to replicate the tradeshow floor experience, but we all quickly learned that things are not the same in a virtual world.  Yet sponsors and exhibitors have not changed their goal of reaching the right audience to sell their products or services. Education regarding how to engage in new platforms is critical for success. Set Your Exhibitors a...

Mar 09, 2021 by SmartSource
For many, the best part of being at an in-person function is catching up with industry colleagues, sharing ideas in a classroom setting, and having a cocktail or dancing the night away after the event ends. Though we find ourselves thrust into this Zoom world, the need to connect, network, and share in a meaningful way is still there. We know that engagement is important, but it’s difficult to achieve in the virtual world. Begin Engagement Prior to the Event Your audience is online more tha...

Feb 23, 2021 by SmartSource
In the new age of virtual and hybrid experiences, attendees are still looking to be educated, inspired, and motivated. On the flip side, exhibitors and sponsors are still looking to reach attendees and trying to determine how to best maximize their event investments. Now, more than ever, you need to differentiate your experience by adding value for your attendees, sponsors, and exhibitors. And you may be asking yourself, what price is right? First things first, understand your audience, spons...

Feb 10, 2021 by SmartSource
Event organizers and planners were thrust into the unfamiliar territory of virtual and hybrid events in 2020. Most had to rise to the challenge very quickly with internal resources. In doing so, many realized that they needed an external partner to take the production planning and technology burden off their shoulders.   Platforms are not events; events require coordination and people working behind the scenes with the goal of delivering your message and bringing people together. The bi...

Dec 17, 2020 by SmartSource
SmartSource recently partnered with the Bronx Zoo to help bring its annual Holiday Lights attraction to life with holiday sounds throughout the outdoor venue. With over 200 acres of ground to cover, SmartSource sought to complement the venue’s stunning twinkling winter wonderland with the sounds of classic and newer holiday favorites throughout the zoo’s attractions. It was imperative that SmartSource rely on its expertise when working within the constraints of weather and natural enviro...

Oct 14, 2020 by SmartSource
For SmartSource®, an ABCOM Technology Group company, one of the nation’s leading providers of IT, audio visual (AV) and interactive technology solutions, delivering value is always a top priority. As a designated Collaborator Partner for the CEIR Predict 2020 event, CEIR’s Annual Exhibition Industry Outlook Conference, SmartSource was charged with providing virtual event services. Given the event’s outward looking approach, it was important to event organizers that their partners be forwa...

Aug 11, 2020 by SmartSource
When it came to showcasing its innovative, award-winning ctrlX AUTOMATION in a hybrid press conference, Bosch Rexroth turned to an industry leader known for its technical expertise and extensive inventory of leading-edge technologies, SmartSource®, an ABCOM Technology Group company. SmartSource was called upon to implement a hybrid press conference which included multiple presenters, a production staff and all attendees – 63 participants in total — teaming up remotely from their homes fo...

Jul 01, 2020 by SmartSource
Today, more and more businesses recognize the value of working with an outsourcing partner to help address various Information Technology (IT) needs. The top benefits businesses derive from outsourced IT solutions include significant cost savings, access to the most up-to-date, leading-edge IT solutions, alleviating internal staff of certain tasks enabling them to focus on tasks reflecting their core competencies, and the ability to optimize internal IT operations. All outsourcing IT partners, h...