SmartSource Rentals Blog

Month: March 2013

What is the True Value of Trade Shows and How can Technology Help with This Effort?
Mar 06, 2013 by
Ah trade shows...they have been debated, depleted, virtualized, and finally revitalized. But why such debate over their value and how valuable are they really? Well that all depends on your point of view...whether you are the organizer, attendee or exhibitor.  The Center for Exhibition Industry Research (CEIR) published a report called "The Role and Value of Face-to-Face Interaction" in 2012. It highlighted the following facts:  71% of attendees placed a high impo...
Do Face-to-Face Meetings Bring About Better Ideas? You Betcha!
Mar 04, 2013 by
Most meetings revolve around the discussion of ideas. The meeting's objective might be to: Solve a problem Overcome a challenge Identify new business opportunities or Discuss ways to conduct a product launching event However with individuals pressed for time, travel budgets still being tight and technology solutions improving all the time, the question really is: "What is a better meeting option: face-to-face or virtual?" In the quest to answer this, ...
Are You On Board with What Do Your Attendees Really Want? Three Steps to Get You There
Mar 01, 2013 by
In the age of business objectives and meeting metrics, is anyone really taking a hard look at what attendees' need and want from your conference? After all, without them would you even have a meeting? As an event organizer myself, I know I have been prone to get caught up in the logistics and flow of the meeting; only attending to the participant's needs when they ask for help. But there has to be a better way! And low and behold, there is. Here is a hierarchical way to maximize at...
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