Jane McGonigal, the game theorist and author, describes games as sharing four traits: a goal, rules, a feedback system, and voluntary participation. While nothing in that description refers to mobile apps, there are a number of benefits for event organizers that use them. In fact, when education, collaboration, engagement, and networking are the goals, mobile game strategies can be highly effective. Why Games, Especially Mobile Games, Work In her book, “Reality Is Broken: Why Games Make Us B...
