SmartSource Blog

Year: 2021

Best Practices for Virtual Presenters
Apr 06, 2021 by
Tips and Tricks for Presenting Virtually Let’s face it, a lot has changed within the past year, and knowing how to present yourself in an online meeting can mean being more aware of your personal style, as well as your environment. In our recent webinar, The 2021 Partner Imperative: 5 Reasons Why DIY Events Won’t Cut It This Year, our panelists provided tips and tricks to help keep your presenters looking, feeling, and sounding flawless. Stand Up and Be Seen First, for everyone’s ...
Help Sponsors and Exhibitors Maximize Their Investment
Mar 11, 2021 by
Providing ROI for exhibitors and sponsors is hard, and many feel they are not getting the same value in the virtual space. Everyone started out by trying to replicate the tradeshow floor experience, but we all quickly learned that things are not the same in a virtual world.  Yet sponsors and exhibitors have not changed their goal of reaching the right audience to sell their products or services. Education regarding how to engage in new platforms is critical for success. Set Your Exhibitors a...
Planning for Successful Attendee Engagement
Mar 09, 2021 by
For many, the best part of being at an in-person function is catching up with industry colleagues, sharing ideas in a classroom setting, and having a cocktail or dancing the night away after the event ends. Though we find ourselves thrust into this Zoom world, the need to connect, network, and share in a meaningful way is still there. We know that engagement is important, but it’s difficult to achieve in the virtual world. Begin Engagement Prior to the Event Your audience is online more tha...
What Price Is Right?
Feb 23, 2021 by
In the new age of virtual and hybrid experiences, attendees are still looking to be educated, inspired, and motivated. On the flip side, exhibitors and sponsors are still looking to reach attendees and trying to determine how to best maximize their event investments. Now, more than ever, you need to differentiate your experience by adding value for your attendees, sponsors, and exhibitors. And you may be asking yourself, what price is right? First things first, understand your audience, spons...
Virtual Platforms are Not Virtual Events 
Feb 10, 2021 by
Event organizers and planners were thrust into the unfamiliar territory of virtual and hybrid events in 2020. Most had to rise to the challenge very quickly with internal resources. In doing so, many realized that they needed an external partner to take the production planning and technology burden off their shoulders.   Platforms are not events; events require coordination and people working behind the scenes with the goal of delivering your message and bringing people together. The bi...
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