SmartSource Rentals Blog

Category: Socially Savvy

Technology that Supports Education
Dec 08, 2015 by
Education is the lifeblood of many industries. Although it’s easy to think only of traditional classrooms, many business functions are designed to facilitate the distribution and/or exchange of information. According to Wikipedia (we thank them for helping us ALL learn!): "Education is the process of facilitating learning. Knowledge, skills, values, beliefs, and habits of a group of people are transferred to other people, through storytelling, discussion, teaching, training, or research.” (...
Easy Event Technology to Boost Your ROI- Part 3
Dec 01, 2015 by
The vast number of technology choices you now have to enhance your brand and exhibit booth at events means that with the right choices, you can make more impact than ever. To make the right technology choices, you should select tech solutions that support your specific company goals. At SmartSource Rentals, we’ve been providing rental products and services for trade shows and professional conferences for over 30 years. So we know exactly how important your ROI is, and how vital it is that the...
The Power of Data: Knowing Your Customers’ Needs and Wants
Nov 24, 2015 by
Big data is flooding business news. While this ground-breaking wave of technology gives businesses the opportunity to possess nearly prophetic knowledge and intuition about their consumers, it can be difficult to process the torrents of information—both information on how the technology can be applied, and also literally processing the billions of pieces of data that companies may receive. To cut through the noise, every company needs to approach data collection with clearly defined goals. Bu...
5 Ways to Enhance your Event with Twitter
Nov 19, 2015 by
Twitter walls have become an indispensable addition to business events. This unique social media technology enhancement is an important method for: Facilitating business connections Creating interest and buzz Promoting the event and its sessions, both internally to guests and externally (to FUTURE guests and exhibitors) Providing a valuable opportunity for attendees, exhibitors, and—of course!—sponsors to promote themselves Twitter is More Respected than You Think! According to a July...
3 Ways to Create an Outstanding Financial Conference
Nov 17, 2015 by
As a financial conference planner, it’s up to you to anticipate the reasons people attend a conference and provide solutions that will help your attendees satisfy those reasons. These reasons may be a desire to gather new knowledge within an industry, to network, as well as taking advantage of an event location, making it a mini-holiday. You can’t always control where your event is held, but you can create an Outstanding Financial Conference that leaves your attendees feeling satisfied and...
Happier, Healthier Attendees
Nov 10, 2015 by
Wellness is a trending buzzword for workplaces and business events—and for good reason! For business meetings, events, trade shows, and conferences, happy, healthy attendees are far more likely to: Engage with other guests Interact with exhibitors Share and network through social media Attend sessions more frequently Report higher satisfaction levels about the event itself (Most importantly) RETURN year after year! Happiness, however, can seem quite elusive. Here are some tips and tren...
Trade Show Technology – Trends and Success Tips
Nov 03, 2015 by
If you are involved with any aspects of trade shows or similar events, you may feel as if things are changing at such a fast pace that it’s hard to even catch your breath, much less capitalize on some of the trends. But rather then fear the blinding speed with which the Internet and trade show technology is evolving, you can use these trends to your advantage by learning how to incorporate technology in ways that support your needs and goals, improve client communication, and boost your ROI. ...
Is Your Event Technology Scaring Potential Customers Away?
Oct 27, 2015 by
Boo! As we approach Halloween 2015, it’s a good time for your company to take stock of what you did right at past events, and what you can improve on. We know that in today’s technology driven society, finding and using the right event technology in creative and effective ways can be the key to achieving the results you’re looking for. Event technology can help increase event attendance 20%, increase productivity 27%, and decrease costs 20-30%. -Frost & Sullivan EVENT TECHNOLOGY – A...
12 Tips for Better Holiday Social Media
Oct 20, 2015 by
The 2015 Holiday Season is upon us, a time of festivities and special events and a time when consumers spend more money. It follows that so businesses and brands have one of the best opportunities to connect with customers and potential customers through the use of technology. This season, why not use the latest trends in social media to add extra pizazz to your communications and growth to your bottom line? Whether you’re attending or exhibiting at an event, or looking for ways to add sparkle...
Ask the Experts: How Do I Ensure Excellent WiFi?
Oct 13, 2015 by
At today’s events, there is no excuse for inadequate WiFi. Business events depend upon connections for trade shows, conventions, conferences, product launches, expositions, and corporate events, the exchange of information and ideas relies on emails, websites, social media exchanges, streaming video demonstrations, document downloads, and the whole wide world of the web. Lightning-fast Internet Facilitates Business Connections Average web users, sadly, become frustrated after a mere 3 secon...
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