SmartSource Rentals Blog

Category: Trade Show & Conference

Five Creative Reasons to Use an Audience Response System
Nov 26, 2019 by
The Audience response system (ARS) has been a fixture at events for decades. Before Smartphones and tablets, audience members used colored paper or numbered paddles to respond to presenter questions or vote. Today, software has replaced hand-raised objects as a more valuable, flexible and impactful way to connect with an audience. But using an ARS sparingly or only to collect simple responses is the definition of underutilization. There are better reasons to deploy an audience response syste...
Conducting Meetings in the Digital Age
Oct 30, 2019 by
We hear it all the time: today’s business leaders are expected to do more with less. That often means taking on more responsibility and producing better results with less staff, budget, and time. Luckily, there are a myriad of innovative technologies available to help them achieve these lofty expectations. Meetings – which have gained a reputation of being too lengthy, frequent, and unfocused – are one aspect of life in an office setting or at a trade convention that could use an efficienc...
Take your General Session to the Next Level
Oct 25, 2019 by
General sessions are the stars of a conference—plenty of lights, camera and action. However, because they’re also an opportunity to reinforce a message or educate and motivate participants, it’s important to avoid being all show and no substance. Here’s how to pack a punch with purpose. Know your audience Before putting pencil to paper on a production blueprint, planners need to understand who the audience is. Demographics, such as age, gender and job title provide clues to what m...
Event Projection Screens: Sizing Up Your Options
Jul 11, 2019 by
With so much focus put on preparing high-quality content for a presentation, and pairing it with the right projector to deliver that content in the most impactful, effective way, the projection screen often becomes an afterthought. However, the screen is a crucial element in ensuring a visually compelling presentation. Here’s what you need to consider. Venue & Audience Size The size of your room will have a major impact on what screen you choose. For larger venues, you might opt...
Take Your Exhibit to the Third Dimension
Jun 19, 2019 by
Using basic booth design elements can lead you to a very clean and functional design—something two dimensional. But if you want to add another dimension, one offering light, movement and interactivity, SmartSource and ABCOM Technology Group have come together to offer a suite of the industry’s most innovative technology solutions. Made You Look The 27” Giant iTab kiosk (it comes in a 42” size also) looks like an oversized smartphone. It acts like one too. Featuring a native var...
LED Solutions For Your Booth Guaranteed To Get Noticed
May 07, 2019 by
One could argue that the sole purpose of a trade show exhibit is to attract attention. To do that, booth designers rely on basics, such as furniture, walls, carpeting and graphics. Some also turn to mood-enhancing components, such as lighting, color and sound, to draw in, even motivate attendee prospects. One category of booth fittings straddles the line between booth infrastructure and aesthetics. The growing selection of light-emitting-diode or LED solutions can make a booth stand out from...
Top 5 Interactive Technologies to Boost Engagement
Apr 10, 2019 by
By their nature, industry events and trade shows offer a prime setting to engage audiences. You have a captive audience that’s already interested in what you have to offer. In fact, the Center for Exhibit Industry Research (CEIR) states that 99% of marketers believe trade shows offer unique value that other marketing mediums do not. But let’s face it, we’re all competing for attention on the trade show floor. So how do you make your exhibit stand out among a sea of other marketers who ...
ExhibitorLive 2019 Connected Event Marketers to Their Community and Technology
Mar 03, 2019 by
The theme for this year’s ExhibitorLive, “Connect with Your Species,” took engagement to another level. The annual event, which includes an exhibition of the top technology suppliers in the trade show and corporate event marketing space, wrapped up on February 27 in Las Vegas. While augmented reality, virtual reality and holograms were the stars of the show, there were plenty of other technologies on display to capture the imagination and business sensibilities of event marketers. E...
Industry Predictions: 2019 Breakthrough Event Technology
Jan 03, 2019 by
2019 Event Technology Trends This past year saw many advancements in event technology, and 2019 promises to improve on some of the most cutting-edge solutions. Lately, there’s been buzz about facial recognition, block chain, RFID, immersive experiences, live streaming, and using social media in innovative ways. Here’s a sneak peek at what we believe the industry can expect in the coming year. Facial Recognition As we mentioned in our last blog post, facial recognition is one trend that ...
Technology Recap – 2018’s Most Popular Trends
Dec 21, 2018 by
Earlier this year, we gave you the rundown on must-have technology trends for 2018. Now we have the benefit of hindsight to identify the top trends that have been the most popular at events around the country. Technology such as touchscreen displays and video walls have now become the norm, and are being joined by newer solutions that have been more widely and effectively used during the past 12 months. Let’s take a look at what worked in 2018, and how you can implement trending technology...
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