SmartSource Rentals Blog

Category: Trade Show & Conference

Top 3 Meeting Trends for the Remainder of 2013 and Beyond
Aug 02, 2013 by
It is hard to believe that the end of 2013 is only 5 short months away! Because I usually start any new year with a few meeting industry predictions based on the experts in the field, I thought it would be appropriate to look at a few more trends as we move toward the close of 2013.  Andrea Driessen, Chief Boredom Buster for No More Boring Meetings recently shared in MPI one+ magazine her predictions as to what is on the meeting horizon. Below is a synopsis of her thoughts and ways in...
Is Your Meeting Prepared in the Event of a Disaster? If not, Check Out These 5 Ways to be Disaster Ready
Jul 26, 2013 by
No one wants to talk about it, but sometimes it just cannot be avoided. A disaster strikes your meeting and you need to have a plan because whether you like it or not, you are the "go to" person meeting participants will look to when something goes wrong.  Here are 5 common crisis statements and the technological solutions that can help any meeting planner be better prepared.  I don't have a clue as to what to do if disaster hits my meeting.  The Federa...
3 Major Meeting Failures that Drive Attendees Away
Jul 24, 2013 by
If you believe that old adage, it takes 20% effort to keep an attendee and 80% to gain a new one, it is in your best interest to keep existing participants coming back. While most planners know this intuitively, many struggle to fill the room and keep attendees returning year-after-year. If you are wondering why attendees are not returning, ask yourself the following question: "Are my attendees challenged, engaged and valued?"  If they are, they will continue to come to y...
3 Things About Trade Shows That Just Aren’t True
Jul 22, 2013 by
Recently, the Center for Exhibition Industry Research (CEIR) released a study called "Attracting Attendees" where they surveyed 400 participants from 14 industries about their decision-making process for attending a trade show and what influenced them when they were on the floor. From this study, CEIR identified three major myths that most trade show managers and organizers believe to be true. Here is what they found:  Myth #1: Social Media is the major source of informatio...
Looking to Create More Brand Awareness for Your Next Event? Learn from These Top 10 Innovators
Jul 10, 2013 by
BizBash recently identified the top ten brands that are influencing the event industry. While most of these brands you will recognize, it might surprise you how many events they participate in and the need to constantly reinforce their brand name as they continue to find creative ways to engage their audience.    Here is the list: Target Coca-Cola Samsung X-Box Red Bull Dos Equis Nike Univision Ford Warby Parker Today, lets take a close...
Want to Draw a Crowd to Your Trade Show Booth? Rent a Charging Station!
Jun 26, 2013 by
Exhibitors take note: Conference attendees are addicted to their mobile devices. Just look around at your next event and see how many people are looking at their phone or tablet as they are sitting, standing or walking. If you are trying to find a way to encourage meeting participants to cross paths and gather at your booth, rent a charging station as a way for them to keep connected remotely and keep them on the show floor.  Pensa, a strategic marketing consulting firm who has been ...
How to Attract Attendees to Your Booth Across the Generational Divide
Jun 10, 2013 by
With four generations -- Mature, Baby Boomers, Gen X and Gen Y (or commonly referred to as Millennials) --- in the workplace today, it can be a marketing puzzler for exhibitors to determine what will attract each generation to the show and the exhibitor's booth. Of particular concern to event planners are Millennials. Because of their technological savvy, one might ask if trade shows are going "bye-bye" in the next few years. According to a recent study by the Center for Exh...
Another Trade Show Trend? Five Fantastic Benefits of a Hosted Buyer Program
Jun 03, 2013 by
Hosted Buyer programs have been catching some traction over the last couple of years. Rather than luring attendees to your booth with giveaways and contests, this system allows "buyers"  (attendees) and "sellers" (exhibitors) to sit across from each other and talk one-on-one for an allotted time period.  According to Smith Bucklin, this is how the system works:    Once a hosted buyer has agreed to attend the show, he or she must commit to make and ...
How Will BYOD (Bring Your Own Device) Prevalence Among Attendees Affect Your Meeting?
May 13, 2013 by
  In corporations and government agencies across the country, it is pretty much mainstay for employees to be issued on their first day of work the following items: A uniform cell phone with a homogeneous talk/text/data plan; A desktop with an operating system and apps the IT department supports and; A laptop for those individuals who travel or are part of the C-Suite. Usually the employee's monthly cell bill is paid for by the organization and when the employee departs, the...
Rent Tablet PCs: Get the Greatest and Latest Technology for Your Event
May 09, 2011 by
Have you considered renting Tablet PCs for your next meeting or event? Perhaps even considering buying this new and innovative technology? Below are some reasons why you should consider Tablet PC rentals and the advantages renting has over purchasing this equipment. Overall, attendees and event organizers can get more done at a meeting and event when Tablet PCs  are used because everything can be accessed in one location: program materials, email, social media, notes, mind mapping, PowerPoin...
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