SmartSource Rentals Blog

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Best Practices For Virtual Presenters
Jan 15, 2021 by
Tips and Tricks for Presenting Virtually Let’s face it, a lot has changed within the past year, and knowing how to present yourself in an online meeting is more important than ever.  Your audience wants to see a polished presentation that informs, delights, and steers clear of technical snafus. In addition to the right attire, there are four technical areas of importance when considering equipment for a virtual session – lighting, video, audio, and streaming source (computer). Sta...
Help Sponsors and Exhibitors Maximize Their Investment
Dec 21, 2020 by
Providing ROI for exhibitors and sponsors is hard, and many feel they are not getting the same value in the virtual space. Everyone started out by trying to replicate the tradeshow floor experience, but we all quickly learned that things are not the same in a virtual world.  Yet sponsors and exhibitors have not changed their goal of reaching the right audience to sell their products or services. Education regarding how to engage in new platforms is critical for success. Set Your Exhibitors and...
Amplify Your Holiday Experience with Spectacular Audio Visual
Dec 17, 2020 by
SmartSource recently partnered with the Bronx Zoo to help bring its annual Holiday Lights attraction to life with holiday sounds throughout the outdoor venue. With over 200 acres of ground to cover, SmartSource sought to complement the venue’s stunning twinkling winter wonderland with the sounds of classic and newer holiday favorites throughout the zoo’s attractions. It was imperative that SmartSource rely on its expertise when working within the constraints of weather and natural enviro...
Planning for Successful Attendee Engagement
Dec 15, 2020 by
For many, the best part of being at an in-person function is catching up with industry colleagues, sharing ideas in a classroom setting, and having a cocktail or dancing the night away after the event ends. Though we find ourselves thrust into this Zoom world, the need to connect, network, and share in a meaningful way is still there. We know that engagement is important, but it’s difficult to achieve in the virtual world. In fact, 30% of participants of our recent webinar stated that attende...
What Price is Right?
Dec 08, 2020 by
While it may take a bit more time for in-person face-to-face events to safely re-open, the needs of attendees will not change. Attendees are still looking to be educated, inspired, motivated, and searching for that next product or tool that will further their business objectives. On the flip side, exhibitors and sponsors are still looking to reach attendees. So how do you differentiate your experience by adding value for your attendees, sponsors, and exhibitors? And how do you put a price on it?...
Virtual Platforms are Not Virtual Events
Nov 25, 2020 by
We are all hopeful that live events will return soon, but consummately prepared event planners are equipped to ride the virtual and hybrid wave a bit longer. This means event professionals need to understand virtual meeting platforms, the benefits and limitations of each, and when to call in professionals. Platforms are not events; events require coordination and people working behind the scenes with the goal of delivering your message and bringing people together. A virtual meeting platform ...
SmartSource Produces Highly Engaging CEIR Predict 2020
Oct 14, 2020 by
For SmartSource®, an ABCOM Technology Group company, one of the nation’s leading providers of IT, audio visual (AV) and interactive technology solutions, delivering value is always a top priority. As a designated Collaborator Partner for the CEIR Predict 2020 event, CEIR’s Annual Exhibition Industry Outlook Conference, SmartSource was charged with providing virtual event services. Given the event’s outward looking approach, it was important to event organizers that their partners be forwa...
Positive Thoughts in the Time of COVID-19 – And What We Can Do
Mar 20, 2020 by
Positive Thoughts in the Time of COVID-19 – And What We Can Do We know it’s tough out there for everyone and we are sending out positive thoughts in the time of COVID-19. Even if your organization and employees are managing well in the wake of the COVID-19 coronavirus, the uncertainty around when life and work will return to normal looms large for what we hope is a short time. We’d like to share some ideas with you that we think might help you get through this temporary interruption to yo...
3 Steps to Getting Your AV Budget Approved
Dec 27, 2019 by
Considering what’s at stake, the budget approval process can sometimes be stressful. You want to roll out the most successful and impressive event possible given your budget parameters. One of the first steps to reaching this goal is getting your audio-visual budget approved. Here are three steps you should take to ensure a favorable outcome. Do your background research As with anything in life, nothing worth having comes easy, and high-quality event audio-visual is no exception. W...
Expo! Expo! 2019: Fewer Event Tech Companies, But Lots of Innovation
Dec 12, 2019 by
Another Expo! Expo!, the annual conference and exhibition of the International Association of Exhibitions and Events, has come and gone. The “Show of Shows” was held December 3-5 in Las Vegas at the Mandalay Bay Resort and Casino. The annual event epitomized where event technology finds itself as 2019 comes to a close. Digital attendee marketing is coming of age Not long ago, the attendee-marketing stack was dominated by traditional tools, such as email, direct mail, and print adve...
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