What is the difference between a business and personal event? Plenty! I will focus on three different type of events and how they differ from multiple prospectives including focus, planning time, and budgeting.
Let’s think about a wedding. Probably the largest segment of the event meeting services market and they are practically recession proof. People continue to get married even in tough times. However, the focus of the wedding are the BRIDE and GROOM, FOOD, and ENTERTAINMENT.
Next, let’s think about personal parties. These consist of special birthday parties, bridal and baby showers, anniversary celebrations, and holiday get together. The focus of these events is THE ONE BEING HONORED, FOOD, and BEVERAGE. When trying to get unique ideas and decorations about personal parties, I recommend you go to Party411.
Lastly, think about business or organizational events. These celebrations can be large or small but generally consist of grand openings, number of years in business celebrations, training, retreats, company parties, and non-profit fundraisers. The focus of these events are THE ATTENDEE, FOOD, and LOCATION (City and Venue).
To see questions and answers about various types of events and how to plan for them, I would recommend going to MerchantCircle and Eventective Forum. If you are apart of an event meeting services or conference services organization, I recommend you belong to some of the great LinkedIn groups and ask your questions there.
Here is a table delineating the differences between a wedding, party, and business event in more detail.
|Focus||Bride and Groom||Honoree||Guests or Attendees|
|Budget||$5,000-$50,000+||$200 to $5,000||$1,500-$100,000|
|Planning Time||1 to 3 Years||3 mos. – 1 Year||4 mos. – 3 years|
|Food||Very Important||Very Important||Very Important|
|Beverage||Very Important||Somewhat Important||Somewhat Important|
|Entertainment||Very Important||Not Important||Not Important|
|Invitations (look and feel)||Very Important||Important||Not Important|
|City (Destination)||Somewhat Important||Not Important||Somewhat Important|
|Venue||Very Important||Somewhat Important||Very Important|
|Decorations/Flowers||Very Important||Somewhat Important||Important|
|Games||Not Important||Very Important||Not Important|
|Favors/Goody Bags||Not Important||Important||Very Important|
|Renting Audio Visual Equipment||Important||Somewhat Important||Very Important|
For a wedding or party, you might consider the following audio visual:
- Presentation Services Audio Visual, including Projector Rental to highlight a photo, video, or blended show of the bride and groom or honoree
- Sound and Light Rental for Entertainment and to add pizazz to your event
For a business or organizational event, you might consider the following corporate audio visual:
- Computer Kiosk
- Powerpoint Presentation Equipment including Projector Rental
- Rent iPad or Tablet PC
- Wireless Audience Response System
AV Event Solutions, a California Event Equipment Company, is available to provide you with state-of-the-art corporate audio visual for your business meeting needs.