Everyone's talking about, yet no one really understands how it will be used. I'm talking, of course, about Google Glass. If this technology takes off, it will definitely have a place in the meeting and event industry.
Today, we will define what Glass is, provide you a short video to see how it can be used, prepare event organizers for this interactive technology and identify three uses of it.
GOOGLE GLASS DEFINED
If Google Glass takes off sometime next year, you will really need to have a handle on your meeting's Wi-Fi needs. As of today, the average attendee brings 3 devices to a meeting — a tablet, cell phone and laptop. Assuming they continue to bring those 3 items, Glass will be one more device to bring additional burden on your bandwidth. As always, it is best to understand what devices your attendees are bringing and how they will be using them. Please remember, that video is a heavy burden on your Wi-Fi system. You may need to consider renting a Wi-Fi network array to keep everyone happy — attendees, sponsors, exhibitors and speakers.
Google Glass acts as a personal concierge on steroids.
Because it is a smart device, the user will have access to Google Map and online reviews about restaurants, attractions and shopping in the conference city. What's new is it can identify the business based on location services and the physical features of the building.
I can see, in the future, attendees out on the street with Glass and live streaming their experiences back to the conference's Video Wall rental unit.
Tweeting takes on a whole new meaning.
Google Glass users can tweet a message to nearby Google Glass attendees or the speaker. By using the conference hashtag, Glass users can participate in the conference, just as other mobile device users can. However, their message will be via a photo or video which has greater impact.
Video is its greatest asset.
Consider having hundreds of attendees posting video from literally their point of view. You will be able to learn so much about what an attendee, exhibitor or speaker is experiencing because you are seeing it first hand. This technology should help video channels such as YouTube, Instagram and Vine to explode with content.
Are you event planning in California? Call on the audio visual and Wi-Fi experts at AV Event Solutions to help you with your next event!