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The Future of Mobile Meeting Apps is Geofencing
Aug 08, 2014 by
At InfluencerCon 2012, a yearly conference that supports artists, entrepreneurs and innovators, the event planning staff wanted to connect attendees across the globe, as well as, attendees seated near each other. Given that 2,000 individuals were in five cities around the world, the task of building an online community seemed difficult, if not impossible to achieve. InfluencerCon Founder Philip McKenzie found a solution with Topi, a free/fee app that runs on mobile devices, including iPad renta...
Ask For It: The Mantra of All Sustainable Meetings
Aug 06, 2014 by
Last October, the Green Meeting Industry Council launched a campaign titled "Ask for It". The intention of this campaign is  to promote the APEX/ASTM Environmentally Sustainable Event Standards. These standards (APEX/ASTM Environmentally Sustainable Event Standards) give meeting and event organizers a comprehensive roadmap for improving and measuring event sustainability for years to come. Standard Benefits These standards have three major benefits: They break down the sustainability techni...
4 Trade Show Tips to Keep Trespassers Out
Aug 04, 2014 by
Apparently, there is a growing trend among trade shows; individuals who hang out on the fringes of the show all in hopes to that they will snag that big customer without having to pay exhibitor fees. For these outboarders, suitcases and lobby rats as Velvet Chainsaw Consulting calls them - this is a no brainer, because if they ultimately win some business they have done so on the cheap. The problem with this practice is it isn't fair - to you, the exhibitors who pay or even to the utterly conf...
The Allure of Free Wi-Fi and Why it can be Very Costly
Jul 29, 2014 by
Free Wi-Fi is so easy. You pull out your smartphone or laptop rental and up pops a number of Wi-Fi networks to connect with. No security keys to enter or charges to be incurred.  So what is wrong with this picture? The truth: Just about everything.  It turns out that hackers and scammers lurk in places where business travelers and attendees reside - hotel lobbies, trade show floors and airports. Most attendees have just gotten off a multi-hour plane ride, landed ground transportation...
5 Tried and True Ways to Promote Your Event via Social Media
Jul 25, 2014 by
  Without a doubt, social media is the fastest growing way to promote your meeting or event with attendees and potential attendees. The key is to keep the fire going once the invitations are sent out and use a little social savvy to make the search engines work in your favor. Jay Baer, Social Media Guru and Author, has identified several steps to promote your meeting via this channel. Below are some of his suggestions along with a few of my own insights about ways create buzz. 5 Ways to Br...
How Event Planners Can Relate to Disney’s New Wearable Device
Jul 24, 2014 by
Walt Disney World has just launched a new wearable device that combines Radio Frequency Identification (RFID) with a mobile app to improve the guest experience. It is called MyMagic+. This blog post will focus on what RFID is, how guests can use MyMagic+ and how you might use this methodology when event planning,  What is RFID? Radio Frequency Identification (RFID) technology uses radio waves to identify people. There is a wireless unit that reads the information contained in a wearable device...
4 Trade Show Trends that are Worth Noting
Jul 21, 2014 by
Without a doubt, trade shows are becoming more innovative and engaging. And let's face it, they need to be in order to keep attendees coming back. PCMA Convene Magazine recently highlighted four shows they believe are on the cutting edge. Here is a high level overview of what trade show organizers are doing and how trade show technology can impact the attendee experience. Trade Show Trend #1: Sustainability At The Agenda Show they repurpose materials from one show to the next. Lauren Radie, ...
Why PowerPoint is Still Relevant for Meetings after All These Years
Jul 17, 2014 by
Believe it or not, PowerPoint has been around for 24 years. When you think about it, that is pretty amazing considering how many technology innovations have occurred since then. Think about Palm, Blackberry and the sundry of other hardware and software apps that are now landfill driven. Yet PowerPoint presentations still hang on. Why? I believe PowerPoint still has presence because it is bundled with Office, it is easy to use and navigational friendly. However, out of the estimated 30 million p...
5 Stellar Ways to Take Event Risks that Pay Off
Jul 15, 2014 by
Can you believe it? The Risk Management Society (RIMS), an organization of more than 11,000 risk management professionals, took some...(gulp)....risks at their annual conference last April. Christopher Durso from PCMA caught up with Stuart Ruff, RIMS Director of Meetings & Events to discuss the five choices they made and the impact it had on their attendees. Here are the highlights, along with a few of my own observations of how interactive technology can help. 5 Risk Factors Hire a Co...
The Overarching Benefits of Mobile Event Technology
Jul 11, 2014 by
While more and more attendees, exhibitors and speakers are moving to mobile apps, there still seems to be some hesitancy on the part of those responsible for event planning to do so. If you are not sold on moving to iPad rentals or the use of BYOD, here are 9 benefits of this technology and great testimonials about it.  Easy Peasy Mobile Benefits No more paper! All the information is in one or more app. This makes it really easy on the attendee to find the information, espec...
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