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6 Success Tips to Make This Year’s Events Stand Out From the Others
Jan 14, 2013 by
Wouldn't it be great if your attendees, sponsors, exhibitors, employees and/or executive team left your meeting or event totally motivated and clamoring for more? It seems to be the latest trend in everything we see and do -- the "wow" factor. We expect it at the movies, at an amusement park and even now with meetings and events.  With a limited budget and a conservative management team, how can you make your events seem more like a Hollywood production and less like a sti...
Looking to Increase Attendee Participation? Game On!
Jan 11, 2013 by
Can gaming really make a difference with attendees? Yes, it can according to David Nieborg a Digital Strategist who was recently interviewed in MPI's One+ Magazine. Below is a summation of the article as well as key takeaways about gaming tactics in a meeting environment.  Here is an interesting projection:   "70% of Global 2000 organizations will use Gamification simulations by 2015." -- Gartner Research In addition, according to Nieborg "It'...
4 Content Killers To Avoid at Your Next Meeting or Event
Jan 09, 2013 by
Everyone has heard the terms, "content matters" and "content is king". But what do these terms really mean for all of us in the event meeting services industry? It is hard to put your finger on what good content is, but just like a good book or great piece of art, you will know it when you see it.  However, I like this definition from Search Engine Land (of which I tailored for the meeting industry):  "Fresh, high-quality content is living content t...
5 Surefire Ways to Make Your Negotiation Process Easier
Jan 07, 2013 by
Part of a meeting planner's job is to negotiate effectively with their event suppliers. Everything from hotel room blocks to renting audio visual equipment needs to be negotiated, contracted and signed off several months before the meeting.  However, with so much to do, this process can be overwhelming. And many planners think they need to conduct negotiations like a lawyer or an used car salesperson. But it doesn't have to be that way. There are better alternatives. Below ar...
What will 2013 Bring for the Meeting Industry? Check Out These Expert Predictions (Part 2)
Jan 04, 2013 by
As mentioned in Part I on Wednesday's post, the blog site Evenues recently posted the coming year predictions from 21 meeting leaders about everything from digital marketing to sustainability.  In Part 2 of the series, we will delve into meeting and event industry predictions.   In addition, we will share key takeaways for planners from these predictions.   MEETING INDUSTRY "I think 2013 will see the industry staying as is or a very slow increase in the industry....
What will 2013 Bring for the Meeting Industry? Check Out These Expert Predictions (Part 1)
Jan 02, 2013 by
As we close out one year and ring in another, it is a good time to reflect on what changes are in store for the coming year.  The blog site Evenues recently posted 2013 predictions from 21 meeting leaders about everything from digital marketing to sustainability practices. Their predictions are broken into 2 parts -- today will focus on changes from the attendee's perspective and Friday's post will delve into industry predictions.  In addition, I will share key takeawa...
How to Give Your Next Meeting a “Dinner Party” Feel
Dec 28, 2012 by
Most of us have been to and hosted dinner parties over the years. However, the best ones are when everyone goes home happy. The atmosphere was great, the food superb and everyone genuinely had a fantastic time.  Wouldn't it be great if our attendees buzzed about an association meeting, corporate event or training session in the same way? Why can't we make our professional meetings fun and interesting? With a little time, creativity and money it can happen!   Below are 5 w...
4 Surefire Ways to Hold Stress Free Meetings and Events
Dec 26, 2012 by
Okay, maybe I am stretching the truth a bit. There is no way to have a completely stress-free event and most of the time, a little stress is a good thing. However, since the job of Event Planner is considered one of the most stressful jobs you can have, I thought it might be a good thing to try and identify some of the ways you can create a calmer environment as you move into the new year.  Here are 4 tips that help me keep my work and personal life in balance and I hope they can hel...
13 Steps to Holding a Fantastic Customer Appreciation Event
Dec 21, 2012 by
December is a month full of personal and professional obligations. Personally, there are parties, shopping and gift giving to do. Children have time off from school and because it gets dark so much earlier, many times going home after work to wrap presents and send out holiday messages is very appealing. Professionally, this is the time to reflect on the accomplishments of the past year and plan for what your organization wants to do in 2013. Often times this requires meetings and planning se...
Proprietary Event? The New Trend in Events.
Dec 19, 2012 by
What is a proprietary event? Very simply it has only one focus -- your brand, company or association. It is all about your messaging with no distractions from one-off sponsors, exhibitors or other brand managers in the organization. It is about YOUR message -- all the time. And as we go into 2013, event meeting services organizations will see more and more of this type of event.  In fact, according to Sparks, a global event marketing agency, proprietary events are expected to double ...
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