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Interactive Technology Tools and Techniques from A to Z (Part 2)
Feb 15, 2012 by
On Monday, we covered the interactive technology tools meeting planners can explore and use from A to M. Today's blog is dedicated to the latter half of the alphabet, N to Z. NEAR FIELD COMMUNICATION This is going to allow mobile devices, such as smartphones and tablets, to communicate with each other when they touch or are only a few centimeters away. It will be used for business card exchange, credit card payments, and distribution of conference materials and brochures. A fast and secure Wi-Fi...
Interactive Technology Tools and Techniques from A to Z (Part 1)
Feb 13, 2012 by
Have you ever wondered what technology tools are available to help make your next conference or event run smoother? Be more interactive? Or what cool applications your attendees would like?  Below is a creative reminder of just some of the planning and technology offerings, from A to Z. This blog will cover A to M. Wednesday's blog with provide ideas from N to Z. AUDIENCE RESPONSE SYSTEMS Wireless Audience Response Systems are handheld devices given to all attendees to answer multiple choi...
5 Ways to Get PR Coverage at Your Next Product Launching Event
Feb 10, 2012 by
So you are ready to bring your product or service out for the entire world to experience. You have completed your marketing research, tested it on a beta group, and informed your employees. Now, you want to spring it on your audience, but you are concerned that your event won't get the media attention you think it deserves because you are not a PR expert. No worries!  Here are 5 tips to help get the media's attention for your next event.   Promote Feedback from Beta Clients ...
How Your Next Meeting Can Be More Like the Super Bowl
Feb 08, 2012 by
The infamous Super Bowl has turned into America's new holiday. It draws us in with all the hype of Christmas and the 4th of July combined. It's viewership is greater than the World Series and NBA Finals. And the Super Bowl Party is usually attended by couples who may have a football aficionado and a football ignoramus, who are usually married to each other. What is the appeal and what can event meeting services companies learn from the Super Bowl? Plenty! Here are some tips to carry forward in y...
Check, Check, Check…Can You Hear Me? The Importance of a Great Sound System
Feb 06, 2012 by
Great sound in a meeting or event is something most planners take for granted...until they experience that screeching microphone or the entire system goes dead. So what makes up a good sound system?   Lets explore the definition and use of microphones and mixers, as well as, understanding the importance of room accoustics, having event audio visual rental personnel on site, and last but not least, the infamous soundcheck.  First, understand the room accoustics, which is how sound beh...
5 Myths Regarding Great Speakers and What Event Planners Can do to Stop Them
Feb 03, 2012 by
When putting together a conference with a lot of speakers, often times meeting planners put their faith in other staff members to select and prepare the presenters. Or worse, they let them wing it. Either way, meeting planners that get caught up in the aura of a name or are intimidated by the title behind the speaker are setting themselves up for potential failure. Below are some common myths that speakers and event organizers alike, need to be aware of and be prepared to shatter at their next...
What Meeting Planners Can Learn from InfoComm International
Feb 01, 2012 by
Misaligned LCD projectors, poor screen resolution, and slow Wi-Fi were not present at InfoComm International's conference made up of 33,000 audio visual, communications, and systems-integration professionals. Here are some of the tips outlined by Jason McGraw, Senior Vice President of Exhibitions for InfoComm International and what meeting planners everywhere can learn from his experience. Tip#1: Produce CAD diagrams for each meeting session. This process will allow planners, conferenc...
How President Obama’s Travel and Tourism Initiative Benefits the Meeting Industry
Jan 30, 2012 by
On January 19th, President Obama signed an Executive Order pinpointed to increase international travel to the United States from 3 primary countries: China, Brazil, and India. What does this initiative mean for the event meeting services industry? Here is a breakdown of the Order and how it will translate into benefits for meeting planners and suppliers. Currently, the U.S. travel and tourism industry represents 7.5 million jobs of which 1.2 million of those positions support international trav...
5 Ways to Find More Meeting and Event Clients
Jan 27, 2012 by
In Ronald Brown's book "Anticipate. The Architecture of Small Team Innovation and Product Success", he spells out the steps that we should go through in finding more customers. Many individuals think this process is a mystery, but Brown is quick to point out that customer discovery requires the 5 steps listed below. He also states as long as you are methodical in your approach, you will be successful. Here are the steps with an added bent toward the event meeting services industry...
How to Fire Up Your Sales Team, Especially in Tough Times
Jan 25, 2012 by
As the saying goes, "It's tough out there." This can be especially true when it comes to morale of sales professionals who are experiencing a higher than normal rejection ratio. Many salespeople are also nervous about the job security, especially if 2011 wasn't a particularly spectacular year. As sales managers prepare to talk to the troops, here are some simple things they can do with the presentation, room setting, and environment, especially with event audio visual rental equipmen...
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