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Five Keys to a Successful Product Launching Event
Oct 18, 2010 by
A product launching event can be one of the most expensive and time consuming part of any corporate marketing and event planning department. Launching a product too early can create distress and upset with current and potential clients. Launching it too late can underwhelm clients. Here are the keys to making it a wonderful and fulfilling event.Good Preplanning: Determine the goal(s) of the event. Is it to bring new sales, competitive differentiation, or both? What type of launch ...
Promoting Your Event with Social Media
Oct 15, 2010 by
From conferences to product launching event and everything in between, event planning professionals are finding new ways to organize, plan, and promote their events with the help of social media. Lets focus on the tools available now.Facebook has over 350 million users worldwide and has two great tools to promote an event and company: Facebook Events and Facebook Fan Page. Facebook Events allow you to create an event and promote it to your social network of friends. It also allows you to ma...
Promise of Hybrid Meetings
Oct 13, 2010 by
There are hybrid cars, bikes, and golf clubs. But meetings? How will that look and why should you consider it?Just like everything else, blending face-to-face and online/virtual events will probably be the future for meetings, conferences, conventions, and trade shows.For Christopher Gribbs, managing director of conference services, at The American Institute of Architects (AIA), the "aha moment" for the potential of hybrid meetings came at the 2009 AIA Annual Conference in Sa...
General Session Guide for Great Events
Oct 11, 2010 by
General Session is a general assembly of all persons actively involved in a meeting. This session usually starts or ends the event and serves either to motivate or entertain your attendees. The General Session is the pinnacle of the event and needs to be considered first before any breakout sessions are planned.How many participants are going to attend the general session? As a general rule, event planning companies need to assume that ALL your attendees are going to attend this session. If you...
3D Projector Technology Defined
Oct 08, 2010 by
3D is the theme in entertainment but it will reach the event meeting services industry soon. 3D projectors are anticipated to be the norm by 2014, at the very latest. Below are a list of features available in the latest projector technology and an explanation of what these features mean to event planning. Short-Throw Design: Ideal for interactive presentations and simplifies the projector placement in meeting rooms with limited space. 3000 Lumens: High brightness 3D Ready...
Sound and Lighting: Discover How to Make Your Next Event Stand Out
Oct 06, 2010 by
Sound and lighting - these two elements can transform a lackluster event into a spectacular one and, conversely, their absence can make the most carefully planned meeting seem tremendously bland. When considering sound and lighting rental, remember these components have the most direct and tangible impact on the energy coming from a room, which can either make or break the response from the attendees.Sound Arena·         Is it too loud or too soft? ...
PowerPoint: A Powerful Presentation Tool – Part 2
Oct 04, 2010 by
Powerpoint Presentation Equipment ChecklistIt is very important to fully test ALL the powerpoint presentation equipment that a speaker will use for the presentation beforehand. Here are some helpful tips to make this a potential seamless process. Ask your speakers to come early. Check to make certain their meeting equipment or accessories (CD, DVD, or USB) is compatible with the Presentation Services Audio Visual company's equipment. Don't assume the powerpoint presentation will work on any...
PowerPoint: A Powerful Presentation Tool – Part 1
Oct 01, 2010 by
 Microsoft PowerPoint is a presentation program included in the Microsoft Office Suite of products. PowerPoint has become the industry standard for making presentations and it provides a number of advantages over conventional presentation methods, such as:Saving printing costs, especially since many presentations are saved to USB drives;Providing vibrant slides with the use of color, clip art, and different font styles and;Allowing for dynamic content on slides, in the form of the Internet ...
What Projection Screen Type Do you Need for Your Next Event?
Sep 29, 2010 by
Projection screen selection can be very confusing given the different types, vendors, and models available. When considering your next screen rentals, these are some factors to keep in mind:Do I want a front or rear projection screen? Front projection screen rentals are the norm, however rear projection screens offer a clearer and more impressive view of the presentation. If there is a lot of dark space behind the viewing surface, such as an auditorium or riser setting, the rear projection ...
Are Your Meetings Really Green?
Sep 27, 2010 by
The Green Initiative has been around for a long time, but hasn't really been implemented in the Event Meeting Services industry until a few years ago. Using the simple theme of "Reduce, Reuse, Recycle" this article will focus on little things Event Planners can do to make their meetings greener. REDUCE Check to see if your venue has a Green Initiative and/or Policy. Are they actively utilizing it? What steps have they taken to reduce energy consumption or waste?   T...
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